SINGAPORE – After three decades of restructuring and relentless price competition, Singapore’s telco industry may be circling back to a three-player market – a shift that StarHub chief executive Nikhil Eapen argues is necessary to move consumers away from a race to the cheapest data plans and towards better service quality and security. While this was initially beneficial to customers, Mr Eapen said that the Singapore market is too small for prices to be sustainable at those levels, with the prolonged price wars ultimately disadvantaging the sector by curbing investment and stalling the roll-out of better services. Singapore’s enterprise telco sector is well ahead of regional peers in both the ambition and sophistication of its projects and level of market demand, said Mr Eapen, adding that the strong nexus between the Government and key industry players remains the Republic’s biggest advantage.
Author: Benjamin Lim
Published at: 2026-01-25 21:06:14
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